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Ask Paf

Online shop design and build

Paftane builds online shops for small businesses on Shopify, with a design made for you: a shop that shows your product well on a phone, takes few steps from cart to payment, and lets you run orders and stock yourself.

Concept / demo · a shop’s product page

In short

What do we make?
Your own shopFrom product page to checkout, in one place.
Who is it for?
People who sell onlineWhose buyers mostly arrive on a phone.
How long does it take?
5–6 weeksTest orders before launch.
How much does it cost?
From $3,600Excluding VAT, with a written quote.

Online shop features

All five in every shop.

Your own shop panel

Orders, stock and discounts in one place; see your visitors too.

Product pages that help people decide

Photos, options and details, so the choice comes quickly.

Cart and checkout in a few steps

Payments through Stripe, with the account in your name.

Shipping and a test order

Shipping is set up and tested with a test order before launch.

Your products on Google

Product feeds, redirects and analytics in place from day one.

Online shop price

From $3,600, excluding VAT.

All packages →

Shop

A shop that makes buying feel simple, on any screen.

From$3,600

5–6 weeks

Get a Shop quote

Included

  • Product pages that help people decide
  • Cart and checkout in a few steps
  • Card payments, pay-later and shipping
  • Orders and stock you manage
  • First 30 days of care
  • Everything in Studio
  • Up to 12 pages, products on top

Not included

  • Accounts and rolesIn Custom
  • Figma file handover
  • Ads and social media
  • Domain and hosting fees

How an online shop gets made

A typical shop takes 5–6 weeks.

See the process in detail →

01 · Week 1

We talk

How you sell today, who buys, and what slows them down.

  • A call or written answers
  • How you sell today
  • A short brief

02 · Week 1

You approve the sheet

One sheet: catalogue, checkout, payments, weeks. Approved before design.

  • Catalogue and pages
  • Payment methods
  • Yes to the sheet

03 · Week 2

We design

Home, category, product and checkout, designed with your real products.

  • Desktop and phone
  • Comments on the page
  • Two rounds of changes

04 · Weeks 3–5

We build and fill it

The shop, built and filled, with payments wired and tested.

  • Products loaded
  • Payments connected
  • Preview every Friday

05 · Week 6

We test and open

Real test orders end to end, then the doors open.

  • Test orders
  • Live on your domain
  • Search Console and analytics

06 · After launch

We look after it

After launch the site stays fast, safe and current. What you need next gets added.

  • First 30 days included
  • Updates and backups
  • Monthly, stop any time
  • Shop5–6 weeks
First 30 days of care included

Online shop examples

Two example shops.

All work →

Who it is for

Businesses whose customers mostly shop on a phone.

  • You sell products and want buying to take few steps
  • Most of your buyers arrive on a phone
  • You want to run orders, stock and discounts yourself

If it is not for you

  • A page that says what you do is enoughWebsite →
  • You sell bookings or memberships behind a sign-inWeb app →
  • You want one landing page for a single productSprint →

Frequently asked questions

Not answered here? Ask Paf or tell us about your project.

What does Paftane do in an online shop project?

Paftane builds online shops for small businesses on Shopify, with a design made for you: a shop that shows your product well on a phone, takes few steps from cart to payment, and lets you run orders and stock yourself. Prices start at $3,600 excluding VAT, and a typical shop is live in 5–6 weeks.

How much does an online shop cost?

The Shop package starts at $3,600 excluding VAT and includes everything in Studio: a site of up to 12 pages, with the products on top. The written quote you get in 2 working days sets the final number.

Packages and prices →
How long does an online shop take?

A typical shop takes 5–6 weeks. Through design and build a preview link arrives every Friday, and before launch real test orders are placed from start to finish. Your dates are on your first sheet.

Which payment provider do we use?

Stripe, with the account opened in your name. Card payments, pay-later options and shipping are set up, then tested from start to finish with real test orders before launch.

Can I manage products and orders myself?

Yes. Stock, orders and discounts are in one place, and you run them yourself. If your product list lives in a spreadsheet, we load the shop from there.

How does payment work?

In three parts: one to start, one when you approve the design, one at launch. Care is monthly and you can stop any time. The written quote lists exactly what is included.

What about search engines?

Every site ships with clean structure, fast pages, titles, descriptions, redirects from your old site and a sitemap. Google Analytics and Search Console are set up on launch day.

SEO →
Do you connect marketplaces or accounting software?

Marketplace and accounting connections, and special flows such as memberships or subscriptions, are Custom package work, from $5,000. For most shops the Shop package is enough.

Web app →
Who is an online shop not right for?

If a site that says what you do is enough, Website is the better start; if you sell bookings or memberships behind a sign-in, Web app is. If you want one landing page for a single product, Sprint starts at $600 and takes 1 week.

All services →
What do I pay after launch?

Your written quote lists it all, line by line. The domain and hosting are paid to the providers, in your name. The first 30 days of care come with every package; after that care is optional and its monthly fee depends on the scope of your site. Stop any month you like.

Tell Paf what you have in mind.

or tell us about your project

Request a call time

Pick a time that suits you. A person confirms it by email within 2 working days.

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Or write to [email protected]