Google hears about it on launch day.
Search Console is set up, the sitemap is sent, analytics is opened.
SEO service Google reads your site right from the start.
Titles, sitemap, structured data and Search Console are in place on launch day. It is not a job added later.
In short
- What do we do?
- Google setupTitles, sitemap, redirects, data.
- Which package?
- Every packageA blog from Studio up.
- When?
- Launch daySearch Console set up, sitemap sent.
- What does it cost?
- In the package priceKeyword research is a separate add-on.
What we do
All five in place on launch day.
Every page on the map.
Sitemap and robots.txt ready on launch day.
Old addresses never get lost.
Every old address points to its new one; saved links keep working.
The page arrives ready.
The page is prepared on the server; Google reads the text without waiting.
Google knows your business.
Name, address and hours are written the way Google reads them.
How SEO is set up
Alongside the site, up to launch day.
1Sheet and design
- Title and descriptionWritten for every page, with the copy.
- Page structureEvery page has one job.
2While we code
- Ready, fast pagesPrepared on the server, checked on a phone.
- Structured dataName, address, hours in the machine's language.
- Sitemap and robots.txtGoogle knows what to read.
- llms.txtA table of contents for assistants.
- RedirectsYour old site's addresses point to the new ones.
3Launch day
- Search Console set upThe sitemap goes to Google.
- Analytics openedThe account is in your name.
- Your panel connectedData flows from day one.
SEO pricing
The basics in every package, no extra fee.
Starter
The basics every site has.
From$1,200
SEOIncluded
- Title and description
- Sitemap and robots.txt
- Structured data
- llms.txt
- Search Console and Analytics
- BlogIn Studio
- Keyword researchAdd-on
Studio
PopularThe basics, plus writing and checks.
From$2,400
SEOIncluded
- Everything in Starter
- A blog you write yourself
- Question as title, answer first
- Assistant visibility check
- Keyword researchAdd-on
Keyword study
When the scope needs it, separately.
PriceIn your sheet
TypeAdd-on
- Keyword research
- A page map built on searches
- Monthly content or ranking work
- A ranking guaranteeNobody can give one
The final figure comes in a written quote, excluding VAT. Sprint, Shop and Custom have the same basics.
SEO tools
Google's own tools, and the assistants.
- GoogleReads your site and shows it.
- Search ConsoleSet up on launch day.
- Google AnalyticsOpened on launch day.
- PageSpeed InsightsSpeed is checked before launch.
- ChatGPT, Gemini, Claude, PerplexityThey read your site through llms.txt and an open robots.txt.Visibility in AI assistants →
You see it in your panel
Google's data flows into your panel.
- Which searches you show up inFrom Search Console, in every package.
- Where visitors came fromGoogle, Instagram, Maps.
- Whether assistants mention youFrom Studio up.
DataSearch ConsoleGoogle Analytics
You don't need to log in to Google's panels; the accounts are still yours.
Open the panel demo →Other technical services
Planned together with SEO.
Frequently asked questions
If your question isn't here, ask Paf or write to us.
What is SEO, and what does Paftane do for it?
SEO is the work that lets Google read your site correctly and find it. At Paftane the basics come with every new site: titles, sitemap, structured data and Search Console are in place on launch day, so Google reads your site right from day one. There is no separate fee; it is in the package price.
How much does SEO cost?
The SEO basics are in every package, inside the package price: a site of up to five pages starts at $1,200 with Starter, a site of up to twelve pages at $2,400 with Studio. Keyword research and a page map built on searches are not in every package; when the scope needs them, a keyword study is written into your sheet separately. Prices exclude VAT.
Packages and prices →Do you guarantee the top spot on Google?
No. Ranking depends on your competitors, your content and time; nobody can guarantee it. We deliver everything Google needs to read your site right, in place on launch day.
When will I see SEO results?
There is no fixed time. Google takes a while to crawl and rank a new site, and how long depends on your competitors and your content. We deliver what Google needs to read your site right from day one, in place on launch day, and you see how you show up in searches in your panel.
What is Search Console?
A free panel Google gives site owners. It shows which searches your site appears in and whether Google can read your pages. It is set up on launch day in your name, and its data flows into your panel too.
Will I lose my place on Google if I move from my old site?
Old addresses redirect to the new pages, and titles and descriptions move over. There may be a short dip after the move. The technical work that keeps your place is done by launch day; the details are on the migration page.
Do you do monthly SEO work?
No, we don't do monthly content or ranking work. The site's technical basics are set up on launch day; from Studio up you get a blog where you publish your own posts.
Is keyword research included in the package?
Not in every package. Finding out which words people search for and planning the pages around them is a separate add-on: a keyword study. It is written into your sheet separately.
Will my site show up in assistants like ChatGPT and Gemini?
We set up what it needs to show up; we can't guarantee the result. llms.txt is added and robots.txt stays open to assistants. From Studio up, pages ask the question in the title and answer it in the first sentence, and we check whether your site comes up in assistants' answers.
Visibility in AI assistants →What is llms.txt?
A plain text file at the root of the site: it says what you do in one sentence and lists the important pages. Think of it as a table of contents for assistants.